Updates on Past Contestants - All Seasons - Discussion - #3

Lorenzo Borghese’s Business Endeavours



As a businessman with a family history of having worked in the cosmetics industry, Borghese later launched the Royal Pet Clubーa company which offers an array of pet-friendly products. The brand goes back to when the entrepreneur first received his first puppy, a black Labrador named Belle. At the time, Belle had been experiencing dry, sensitive skin and Borghese had had a difficult time finding pet products which helped to soothe her condition. To remedy this problem, the dog lover eventually set off to create his own line of pet products; this led to the birth of the Royal Treatment Italian Pet Spa in 2003. Since then, the company has grown to become a successful brand in the world of organic and natural pet products.